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Strategies for Successful SME Banking

  • To present strategies for successful SME Banking and success stories
  • To announce and discuss the SME Banking Certificate
During the forum there was a presentation delivered by Mr. Mark Beppler, Bank of America and Mr. Bruce Gordon, Wells Fargo Bank on the Successful Strategies and Int’l Best Practices for SME Banking.
Also, the forum witnessed the launch of the SME banking Certificate that the SME Unit provides for bankers. The certificate is comprised of five modules for around 140 hours tackling different areas on SME Banking as follows:
  • Strategic Planning
  • Operational setup
  • Product Development
  • Marketing & Delivery Channels
  • Risk Management